THE A6 MODEL · 02/06

Attraction – Marketing & Agency Alignment

We don’t run your marketing—we align it. We partner with your in-house marketer or agency to translate dental priorities into clear offers, capacity-aware targets, conversion language, and a scoreboard that tracks enquiry → booking → attended.

A2

Attraction

Marketing Alignment

Priority Services

Accountability

What This Service Does

The dental brain beside your marketing team

This service is the “dental brain” beside your marketing team. We define ideal patient profiles and priority services, shape offers that match chair capacity and clinical reality, and map clean paths to “book now.” We tighten the essentials marketers often miss in dentistry—triage expectations, follow-up tone, reviews rhythm, and simple page briefs—so creative and media work point at the right cases.

Clear boundaries

We don’t provide legal advice or run campaigns; we make the plan specific, patient-friendly, and workable in a regulated context.

Visible and accountable

Then we make results visible and accountable. We align monthly targets and a compact funnel view (from enquiry to attended and reappointed) and run short growth huddles with owners, reception, and your marketer/agency. Your team or agency executes; we supply the briefs, the scoreboard, and hold the process to outcomes—not vanity metrics.

One Pillar. One Connected Model.

Explore all six working areas of the Dental361 A6 Model.

EXPLORE THE FRAMEWORK

See How Attraction Connects to the Complete A6 Model

Ready to Strengthen Attraction?

Start with a focused conversation about your dental practice.